Lead Generation
Nobody hands you your first customers. These are the companies that went and found them anyway, and what the channel cost them before it started working.
4 posts
Nothing matches that.
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Lead Generation 26 Aug 2026
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Cold outreach failed. Organic growth raised ₹12cr
A fulfilment startup ditched cold outreach, built organic inbound, and raised ₹12cr pre-Series A. Here's the growth playbook any B2B founder can steal.
11 min read
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Lead Generation 11 Aug 2026
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Your content moat just drained 99% — now what?
Stack Overflow hit 207k questions in 2014. July 2026: 1,442. AI agents ate the Q&A market. Here's the founder playbook for content-driven lead gen in 2026.
12 min read
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Lead Generation 23 May 2026
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Google's New Ad Formats + Direct Offers: What 67% of Founders Miss
Google is testing new ad formats in Search and expanding Direct Offers. Here's what founders need to know about the shift — and how to adapt before Q3 2025.
9 min read
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Lead Generation 6 May 2026
Read the story We Tested 11 Mailchimp Alternatives for Indian D2C. Only 3 Hit.
Mailchimp's ₹12K/month pricing kills Indian D2C margins. We tested 11 alternatives with Razorpay, WhatsApp & COD workflows. Here's what actually worked.
11 min read
