Free competitor research

Find your competitors. See who is winning, and why.

Paste your URL. Get your top 3 winning rivals and top 3 strugglers — grounded in live search, not AI guesswork.


How it works

5 grounded stages. Zero hallucination.

Most competitor finders just ask an LLM. We run a five-stage pipeline that grounds every step in live data.

A search result page with an AI Overview above it, the sources it used listed underneath.

Read your site

We crawl your homepage and key pages to derive a tight profile: category, ICP, geography, value props.

Twenty competitor searches fanning out from one query, each with its own result page.

Search Google

We fan out several high-signal searches built from your profile to collect 20+ candidate competitors.

A list of candidate sites marked alive, rising, stable or declining, beside one site's recent mentions.

Probe each candidate

We lightly scrape each site and pull recent news to catch activity signals — alive, abandoned, or on the rise.

Candidates sorted into winning, failing and discarded columns, each row carrying its score.

Classify with evidence

An LLM ranks every candidate against your profile and splits them into winning, failing, or discarded — with reasons.

Top three winners beside top three strugglers, each list closing on a key takeaway.

Curate top 3 of each

You get 3 real winners to benchmark and 3 strugglers to learn from — each with a takeaway you can use this week.


Why this, not ChatGPT

Why a raw LLM gets your competitors wrong.

Three failure modes, and the live check that closes each one.

  • LLM hallucinates

    Ask it for your competitors and it lists names that don't exist, were acquired years ago, or sit in another industry. We probe each live site, so every name is real.

  • No grounding

    A model can't tell you which competitor is gaining ground and which is quietly winding down right now. We pull live news and homepage signals.

  • Knowledge cutoff

    Your real threat launched six months ago. A model trained a year back has no idea they exist. Live search catches them the day they launch.


FAQ

Questions people actually ask

What founders want to know before mapping a category.

Is this really free? +

Yes. The core report — 3 winning competitors and 3 struggling ones, each with the reason and a takeaway — is free. No card, no signup.

How is this different from just asking ChatGPT? +

ChatGPT guesses competitors from stale training data and misses anyone who launched in the last year. We ground every result in live search and an actual probe of each site — the names we surface exist and rank today.

Why show failing competitors too? +

Winners show you what to copy. Strugglers show you what to avoid — and where the gap is. A category leader fading out is one of the strongest signs there's a real opening for you.

How long does it take? +

About 2–3 minutes. We crawl your site, run several searches, probe the top candidates, and classify them — you watch each stage finish in real time.

What decides winning vs. failing? +

Recent news, homepage freshness, copy quality, category and ICP overlap with your business, and search visibility across multiple queries. We discard weak-signal candidates rather than guess.

Will this work for a brand-new site? +

It works best when your homepage clearly states what you do. If your site is too new or has little public copy, we may not find enough candidates — try again once your homepage is live.


Know who you are really up against.

Three rivals pulling ahead, three falling behind — grounded in live search, with one takeaway each.

Find my competitors