⚔️ Free Side-by-Side Comparison

See exactly why your competitor is winning.
And how to flip the score.

Paste your URL and one competitor's. In 90 seconds, we run 50+ side-by-side checks across SEO, AI visibility, content depth, and authority — then show you the exact gaps to close.

A
vs.
B

Free forever  ·  90-second analysis  ·  No signup needed

50+ checks per comparison
7 categories scored
5 AI engines queried live

Sample comparison

Here's what a real comparison looks like.

We compared two SaaS competitors. The difference was brutal.

Your brand

46

/ 100

Behind

Competitor

78

/ 100

Leading

Verdict: They're 32 points ahead. Here's exactly where →

7-category breakdown Live result
🔧 Technical SEO
25
25
Tied
📝 Content Depth
6
18
-12
🤖 AI Visibility
5
18
-13
🔗 Authority Signals
0
12
-12
Page Performance
18
20
-2
🏷️ Schema / GEO
15
17
-2
💎 Trust Signals
4
14
-10
TOTAL
46 / 100
78 / 100
−32

The verdict

Where they're beating you the most.

We rank gaps by impact, not score difference. These are the 3 fights worth picking — the rest can wait.

01 Deal-breaker

AI Visibility

−13 pts

What's happening Competitor: cited by 4/5 AI engines (ChatGPT, Perplexity, Gemini, Claude). You: cited by 0/5.

Why it matters By 2026, AI search drives 30%+ of B2B research. They show up when buyers ask ChatGPT. You don't.

The fix
  • Add FAQ schema markup (1 hour)
  • Create llms.txt file (15 min)
  • Publish 3 cornerstone pages (1 week)
02 Critical

Content Depth

−12 pts

What's happening Competitor homepage: 1,847 words. Your homepage: 188 words.

Why it matters AI engines and Google prefer content-rich pages. Thin content reads as "less authoritative" to algorithms.

The fix
  • Expand homepage to 1,500+ words
  • Add 6 sections: features, use cases, FAQ
  • Use the GEO Content Generator to draft fast
03 Critical

Authority Signals

−12 pts

What's happening Competitor: G2 listed (4.6★, 47 reviews), Product Hunt launched, 3 industry blog backlinks. You: zero.

Why it matters AI engines weight authoritative sources heavily. Without external validation, you don't get cited regardless of content quality.

The fix
  • Submit to Product Hunt this week
  • Apply to G2 listing (2–3 weeks)
  • Pitch 5 industry blogs for guest posts

30-day plan

Your 30-day catch-up plan.

Close the gap with this exact sequence — ranked by impact. Each week builds on the last.

Week 1 +8

Quick technical wins

  • Add FAQ schema (1 hr)
  • Create llms.txt (15 min)
  • Add Organization + SoftwareApplication schema (2 hr)
  • Submit sitemap to Google + Bing (30 min)
Week 2 +12

Content foundation

  • Expand homepage to 1,500+ words
  • Create 5 pillar pages (2,000 words each)
  • Add 20 FAQs across the site
  • Build vs-competitor comparison page
Week 3 +8

Authority building

  • Launch on Product Hunt
  • Submit to G2, Capterra, AlternativeTo
  • Pitch 5 guest posts to industry blogs
  • Start Reddit presence (r/SaaS, r/Entrepreneur)
Week 4 +6

AI visibility push

  • Re-run AI Visibility Checker
  • Publish "Best [category] tools" listicle
  • Add quotable sentences across all pages
  • Build internal linking structure

Projected outcome

Today

46/100

32 points behind

Day 30

80/100

2 points ahead — you outrank them

What we check

What makes this different from generic SEO comparison tools.

Most "compare businesses" tools give you a Lighthouse score and call it a day. We do the actual work — 50+ signals across 7 categories.

🔧

Technical layer

8 checks

robots.txt, schema markup, llms.txt, JS rendering, FAQ presence, meta tags, GPTBot access, content depth.

🤖

AI engines

5 platforms

Live queries to ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews — checking who shows up.

📝

Content analysis

Deep pass

Word count, semantic richness, FAQ structure, comparison content, educational depth.

🔗

Authority signals

Multi-source

Wikipedia mentions, Reddit presence, G2/Capterra listings, Product Hunt status, news coverage.

Performance

Core Web Vitals

LCP, FID, CLS, mobile responsiveness, page speed — under real device conditions.

💎

Trust signals

Quality scan

Testimonials, third-party reviews, social proof, founder credibility markers.

The crawler-vs-claim check

We check what bots actually see — not what your homepage promises.

If your site says "5,000+ features" but Googlebot, GPTBot, and ClaudeBot see a "Loading..." spinner — your real visibility is zero. This single insight is worth more than the rest of the comparison.

⚠️

Critical mismatch detected

Your homepage promises a lot. Crawlers see almost nothing.

What humans see

"5,000+ AI features. 100k+ users. Trusted by Fortune 500 teams."

What bots extract

"Loading… please enable JavaScript."

Bots don't wait for JavaScript. They see an empty page and move on. This is why your AI Visibility score is 0/25 despite having a real product. Invisible to crawlers = invisible to AI = invisible to customers researching you.

Who uses this

Built for founders. Used by SEO leads, agencies, and growth teams.

The comparison is free. Use it however you need.

⚔️

Founders benchmarking competitors

Most common

You feel they're winning but can't prove it. The comparison gives you the receipts — exactly which 5–10 things to fix to flip the score in 30 days.

🎯

SEO leads building a roadmap

Strategic

Stop guessing which gaps to prioritize. The 30-day plan is sequenced by impact — quick technical wins first, content next, authority third.

💼

Agencies pitching new clients

Sales tool

Run the comparison live in pitches. Nothing closes a deal faster than showing a prospect their site scores 46 while their competitor scores 78 — and you have the fix plan.

FAQ

Common questions about the comparison.

Is this comparison tool really free? Where's the catch?
The 1-vs-1 comparison is genuinely free. We use it as a lead magnet — people who like the analysis upgrade to our deep audit. No catch, no email gate, no surprise charges.
How accurate is the AI visibility check?
We send live queries to all 5 AI engines (not cached results). Results reflect what AI actually says today. Re-run the comparison tomorrow and you'll see if anything changed.
What if my competitor is much bigger than me?
The comparison is still useful — even if competitor scores 90 vs your 40, the gap analysis shows you exactly which 5–10 things to focus on. You don't need to match them entirely. Closing 30% of the gap often outperforms matching them on 100%.
Can I compare 3 or more competitors?
The free version supports 1-vs-1. The Pro plan lets you compare against unlimited competitors and saves comparison history so you can track progress over time.
How is this different from generic SEO comparison tools?
Most comparison tools give you a Lighthouse score and a backlink count. We check 50+ signals across 7 categories, including live AI engine citations and the crawler-vs-claim mismatch — the things that actually decide who wins in 2026 search.
Do you store the comparison results?
No. We don't store comparison results unless you sign up. The free 1-vs-1 comparison runs ephemerally — close the tab and the data is gone.
How long does the comparison take?
About 90 seconds. We crawl both sites, query 5 AI engines, scan authority signals, and score each across 7 categories — then render the breakdown.
⚔️

Stop wondering. Start comparing.

Every day they publish content, build authority, and get cited by AI — you fall further behind. 90 seconds. Two URLs. The full picture.

🔒 We don't store comparison results  ·  No signup required  ·  Free forever